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IBM M8010-246 Exam Syllabus Topics:
| Section | Objectives |
|---|---|
| IBM Smarter Commerce Strategy | - Smarter Commerce vision and value proposition
|
| Sales Opportunity Identification | - Sales qualification and positioning
|
| IBM Solution Positioning | - Competitive differentiation
|
| Customer Business Challenges | - Industry and customer pain points
|
| Commerce Portfolio | - IBM Smarter Commerce solutions
|
IBM Smarter Commerce Sales Mastery Test v1 Sample Questions:
Which one of these is an example of analytics supporting the Smarter Commerce 'Buy' offerings?
- A. Market basket analysis.
- B. Customer behavioral segmentation.
- C. Linear regression.
- D. Social analytics.
Correct Answer: B 🗳️
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In order to effectively implement ___________ you must be able to aggregate line items from individual orders to send to suppliers and then separate them out again for customer fulfillment.
- A. cross-channel order management
- B. social marketing
- C. store operations
- D. supply chain visibility
Correct Answer: D 🗳️
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Smarter Commerce capabilities are packaged and delivered as what?
- A. A simple monolithic application for each phase of the commerce cycle.
- B. Software, hardware, and services to deliver specific business process capabilities which support each phase of the commerce cycle.
- C. Middleware components requiring additional business function software.
- D. A single, high-value, shrink-wrapped, solution for commerce.
Correct Answer: B 🗳️
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The web marketing continuous optimization platform can drive which of the following capabilities?
- A. All of the above.
- B. Optimize paid search advertising.
- C. Automate customer recommendations based on LIVE profile.
- D. Target through online advertisements based on interaction history.
Correct Answer: C 🗳️
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Which of the following complete the sentence; Smarter Commerce Offerings
- A. can be deployed together, or independently, based on business need
- B. must be deployed in a prescribed order, based on technical requirements
- C. must be deployed in conjunction with each other for maximum benefit
- D. may not be deployed in conjunction with existing ERP systems
Correct Answer: A 🗳️
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